the house of gucci book summary
the house of gucci book summary
She now works at Bloomberg News in Washington, DC, where she reports on the challenges faced by big tech companies including Google and Amazon. Guccio passed on his impeccable taste to his children, who soon started working in the family business. Aldo became Guccis driving force. Aldo knew his hands were tied; with just 17 percent of Gucci America, he no longer had any authority. Who hasnt heard of the Gucci brand? Sara Gay Forden covered fashion in Milan for over 15 years, following labels like Gucci, Armani, and Versace as they grew from small family undertakings into global heavyweights. (Reeve Carney makes a good up-and-coming Tom Ford in these segments.). A larger-than-life tale of family, fashion, finance and murder. Aldo, free to pursue expansion, traveled nonstop. She is now based in Washington, D.C. with Bloomberg News, leading a team that covers the challenges faced by big technology companies such as Amazon, Facebook and Google. Always dressed in a fine shirt and crisp suit, accessorized with a Havana cigar and gold pocket watch, Guccio was characteristically Tuscan in his haughtiness, and his mark was evident in every product he sold. The press, meanwhile, portrayed Maurizio as a peacemaker on the family battlefield. But it was time to weather one final storm: a fierce takeover challenge by the French investor Bernard Arnault. Unsurprisingly, visual design is how House of Gucci leaves its strongest impression. But Maurizio couldnt stay away from his folletto rosso, or little red elf.. She and the girls decorated the home with colorful garlands, candles, and mistletoe. With a story set across Rome, Milan, New York and even the Alpswhere Maurizio and Patrizia vacation, and an incredible Camille Cottin makes an appearance as Maurizios romantic-interest-to-bethe movie highlights the luxury and lavishness of the Gucci lifestyle with grace and utmost attention to detail through Arthur Maxs intricate production design. He hired a young lawyer, Domenico De Sole, to help him draft a campaign to incorporate Gucci Parfums into Guccio Gucci; this would raise Rodolfos control in GAC from 20 to 50 percent. But the next day, when Maurizio arrived at his fathers office, Rodolfo lovingly greeted him as if nothing had happened. His dream was to have his own line: the PG collection. Theyd met at a party in 1970 when Maurizio was 22 and Patrizia was 21, and it was love at first sight for him, at least. The era of Maurizio has begun, Patrizia told everyone. A police car pulled up a few minutes later. Whats in it for me? As litigious feuds played out in the public eye, they often threatened to overshadow the familys amazing achievements in the world of haute couture: within 80 years, a poor dishwashers vision had evolved into international stardom through expansion savvy, unprecedented business overtures, and a new definition of style and status. 4-STAR REVIEW: NEW YORK: GIVE ME YOUR BEST OR YOUR WORST by Elizabeth Crowens, 4-STAR REVIEW: DREAM STALKER by Nancy Gardner. Meanwhile, Guccis service was the talk of the town. In fact, it was getting hard to keep up with demand in general, especially from international customers. The canvas cosmetic cases and tote bags would sell in department stores alongside Gucci fragrances. He wanted to funnel company profits into a new business, Gucci Parfums, and introduce a new line: the Gucci Accessories Collection, or GAC. The key to it all? As he looked on in confusion, Onorato saw Gucci slump to the ground in front of him. The bags sold like espressos on a weekday morning. He also obtained the right to use the Gucci trademark in the US the first and last time the trademark was granted outside Italy. He had an arrest warrant for Patrizia. Posted on Published: March 18, 2022- Last updated: April 27, 2022, Home Book Summary: House of Gucci A Sensational Story of Murder, Madness, Glamour, and Greed, Technology for Curbside and BOPIS Boosts Customer Experience, Book Summary: 1491 New Revelations of the Americas Before Columbus, If you have any submission, opinion, thinking, offers, invitation, tips, feedback, questions, and just about anything that can help, email: [emailprotected]* To ensure smooth delivery, please add [emailprotected] to your email safe senders list and whitelist paminy.comPUPUWEB Blog. Beautifully written, impeccably researched, and widely acclaimed,The House of Gucciwill captivate readers with its page-turning account of high fashion, high finance, and heart-rending personal tragedy. In September 1993, Maurizio finally capitulated; he sold his Gucci ownership to Investcorp for $120 million. (Sept.), Staid plumbs her travels in Italy as a college student to examine happiness, both intensive and sustained in her beautiful debut. By 1974, there were 14 stores and 46 franchised boutiques around the world. Chapter 7: Paradise lost He eliminated the canvas bags before Mello and her team were ready. He began calling his folletto rosso the strega piri-piri a cartoon witch on TV. Salma Hayek I will never forget the day I came home from junior high school to find my mom waiting for me with one of the Harlequin novels from my stash. Around the same time, Patrizia began to be plagued by headaches; she was incapacitated by pain. His debts mounted to $40 million. The end result is a well-researched family saga showcasing the Gucci familys triumphs and failures. He thought itd compel Aldo to either let him launch his own line or invite him back into the business. House of Gucci is packed with impeccable details (and an index) about this broken family dynasty. Spite and bad-blood brew amongst the clan throughout the story that spans three decades, especially after Patrizia sneakily talks Maurizio out of his law school dreams, muscles her way into the family business, and turns her husband against pretty much every member of the family. In fact, Maurizio, having risen to the top of the company in the 1980s by using outside investors to depose his uncle, was eventually bought out in 1993, leaving no family members in the company's top management. In October 1982, Paolo filed the evidence to support his claim of wrongful discharge. After Guccios death, the sons divvied up the business. The depression dissipated; he bought a bicycle and started brainstorming new business ideas. But by the time he was a young man, his familys straw hat business was on the brink of bankruptcy. To force him to step down as chairman, Investcorp charged him with mismanaging the company. Maurizios mission: relaunch the Gucci name. Im always ready to discover new-to-me authors, especially when I toss in a palate cleanser that is much different than what I would normally read. The solution? Pale and haggard, Maurizio was a ghost of the enthusiastic man hed once been. for the time being. Maurizio Gucci was dead. All of this information serves as a basis for exploring the murder of Maurizio Gucci, the last Gucci family member to have had ownership in the company. INTERVIEW: With Fantasy Author Jonathan J Michael Plus Giveaway! November 22, 1982. That year, his banks asked authorities to sequester Maurizios assets. Her chances of survival were slim. You are a fantastic idiot to try to compete with us! he roared and fired Paolo on the spot. Two police cars pulled up in front of the palazzo. The author re-creates that fateful day and the ensuing investigation leading to some bombshell findings. She was smart and quickly became fluent in French and English but her main pastime was having fun. Patrizia had secretly attempted to bribe her into assuming the blame for Maurizios murder. Hed been spared the acrimonious family drama that would later characterize the Gucci empire. After Patrizias arrest, she was put in jail to await her trial. She was wearing diamond jewels and a mink coat; she clutched a leather Gucci bag in her hands. Maurizio was starting to savor his power. In January 1990, he announced he was shuttering GAC and discontinuing the Gucci wholesale business effective now. That week, a shiny pair of sterling silver handcuffs featured in Gucci window displays around the world. Hed also excluded his daughter, Grimalda, from the company inheritance despite her years of loyalty simply because she was a woman. Maurizio, now 35, was finally free to hold the reins. Maurizios luck was turning. Shrewd as ever, Domenico De Sole guided Gucci through a surprising alliance that ultimately preserved the companys autonomy. A fierce Lady Gaga leads the pack in an uneven performance, portraying Patrizia Reggianian assertive young woman from limited means who falls in love with and marries Maurizio Gucci (a disproportionately subdued Adam Driver), the dreamboat scion of the fashion house. Vasco ran the Florence factory. He also constantly butted heads with Rodolfo over the companys creative direction. And as Patrizia regained strength, she contemplated her revenge on Maurizio. She then composed herself and wrote one word in her diary, in all caps: PARADEISOS, or paradise. That afternoon, she walked the few blocks from her apartment to where Maurizio had lived, rang the bell, and asked Paola to leave. Fernando coddled her with expensive gifts, while Silvana groomed her for the future. When Vasco died of lung cancer in 1974, his shares went to Aldo and Rodolfo; the Gucci empire was now split 50-50. In 1938, Gucci opened another boutique in Rome the playground of the rich and famous. Once asked if he had hobbies, he just laughed. Things hadnt been going well at home for a while now. At the end of the nineteenth century, he fled to London, where he found work as a dishwasher and bellhop at the Savoy Hotel. Also in the mix is Aldos son Paolo, brought to life by Jared Leto, whose outrageous (and extremely fun) gaudiness single-handedly earns the aforesaid rock concert analogy. Aldo, in particular, showed an early knack for salesmanship. About the author. A second daughter soon followed. Chapter 8: The Black Widows last stand When she heard the news, Patrizia burst into tears. Talented and eccentric, he raised carrier pigeons and designed Guccis first ready-to-wear items; bird motifs showed up on his scarves. The company was in the red, so he received zero income from his 50 percent stake. Maurizios story begins with his grandfather, Guccio Gucci. Suddenly he was back from exile and was the CEO of Gucci. With Maurizio gone, he had total freedom and came into his own as a designer. They named their first daughter Alessandra after Maurizios mother, which thrilled Rodolfo. INTERVIEW: With Childrens Author Julie Whitney Plus Giveaway! And in the fall of 1991, Maurizio asked Patrizia for a divorce. He made crucial decisions though he always consulted his brothers first. Chapter 5: The era of Maurizio She looked for Maurizio, who never appeared. INTERVIEW: Award-Winning Author Susan Furlong Plus Giveaway! Less than a month after the reconciliation, Maurizio and Patrizia settled in the Big Apple. A rollercoaster of ups and downs, with greed and treachery around every corner, the ride is studded with bizarre characters, intrigue, and glamour. Expressionless, she looked down for a moment, then straight ahead. Celebrities like Elizabeth Hurley and Madonna modeled his looks at parties and award ceremonies. Gucci was on the up and up and up. Riding the coattails of Fords sparkling success, Investcorp decided to take Gucci public and needed to instate a new CEO. Long associated with luxury and the elite, the story behind the brand is filled with intrigue, drama, greed, and even murder. But it was a low-heeled loafer adorned with a horse bitinspired metal link that would cement the brands cult following. Guccio didnt earn much, and the work was demanding, but his experience at the Savoy planted the seed for his future. SPOTLIGHT: Edge of Dusk by Colleen Coble Plus Giveaway! Now there was just one last hurdle to clear. All Rodolfo could do was yell, Ill disinherit you!. He knew he had to buy them out but his cousins wouldnt sell their Gucci shares to him directly. To add insult to injury, when Patrizia opened his Christmas gift the next morning, she found a measly keychain and an antique watch which he knew she hated. Chapter 4: Push and pull She also started to obsessively document every contact she had with her Mau, as she still called him, in her diary. To understand the story, Forden introduces readers to Guccio Gucci, the founder of the fledgling leather goods store in Italy. ), but because it blazed new ground for those of us who believe provocative fiction is more than just an explicit cover. One hot summer day, they were drinking and smoking when Savioni confided a secret: he had lined up Maurizio Guccis killers. Her longtime friend Pina Auriemma had acted as her intermediary; shed contacted Savioni, an old friend, whod then enlisted Orazio Cicala, a 56-year-old pizzeria owner. While in New York, hed absorbed Aldos teachings and had developed his own brand of charisma and infectious enthusiasm. And the Gucci empire grew and grew. The home now belonged to Maurizios daughters and through them, her. INTERVIEW: With Movie Lover John DiLeo Plus Giveaway! , to coincide with the late November release of the film by the same name. Customers thought Gucci was closing. I love her! Rodolfo was shocked. She turned to her friend Pina to entertain and distract her with tarot cards and banter. Hed pitted his sons against each other, believing the competition would improve their performance. On March 27, 1995, Maurizio Gucci, heir to the fabulous fashion dynasty, was slain by an unknown gunman as he approached his Milan office. Those cheap canvas handbags? Thats what Guccio strove for and demanded. "Fifty Shades of Grey" gets high marks on my favorites list -- not for character development or dialogue (definitely not! As a result, I am now the proud owner of four Kindles -- all different kinds, but plenty of back-ups! Maurizio had promised to accompany her to midnight mass. The brutal 1995 murder of Maurizio Gucci, the grandson of the Gucci company founder, serves as entree into the history of one of the world's most glamorous fashion houses. With Morgan Stanleys help, he brokered a deal with an investment bank called Investcorp to do just that. You have entered an incorrect email address! Each day in her cell took the Black Widow, as the press dubbed her, further away from her gilded dreams. It seemed like the work of a professional killer, and yet Onorato had been spared why? Aldo encouraged his three sons to join the business and divided 10 percent of his shares between them. He bolted out the door, hopped on his red Kawasaki GPZ, put on a helmet to avoid being recognized, and made a beeline for the Saint Moritz estate in Switzerland. He requested Paolos allegiance at a shareholders meeting, but Paolo was petulant: How can you expect me to help you fight Rodolfo when you wont even let me breathe? In response, Aldo picked up a crystal ashtray that Paolo had designed and flung it at his son. Pap, Maurizio said. Meanwhile, Rodolfo had figured out Aldos strategy with Gucci Parfums. Then whats the problem, you might rightfully ask about a campy package that sounds wholly entertainingon a fashion-soaked, star-studded, feast-for-the-eyes canvas? Maurizio was tall and awkward; he didnt drink or know how to make small talk. But Patrizia was determined for Rodolfo and her Mau to make up. Their auspicious Christmas holiday had ended as had their marriage. Chapter 6: Fall and triumph But in the end, Patrizia and her accomplices were all found guilty. Aldo held impromptu spaghetti dinners following concerts by his friend, the opera icon Luciano Pavarotti. The homicide detectives examination of Maurizios body took an hour and a half. During WW II, leather became scarce, so Guccio got creative. He had everything he needed to bring the criminals to justice. Desperate, Maurizio secretly restarted production of the canvas collection in 1993. Costumer Janty Yates predictably comes out of the project as its MVP, especially in the way she sculpts Lady Gagas Gina Lollobrigida-esque looks and character journeyfrom her early flouncy unworldliness to her sharply cut outfits and later on, vulgar getupsand informs the actors performance that veers into something animalistic. It was close to the citys ritziest street, Via Tornabuoni; Guccio knew it was the perfect place to attract an elite clientele. INTERVIEW: With Cozy Mystery Author Pat Duggan Plus Giveaway! From that moment on, Paolo had only one goal: topple the house of Gucci. He still made monthly deposits averaging $100,000 into her bank account, but banned her from the Saint Moritz properties. Gucci immediately became a hot stock to watch; by the end of 1995, its revenues were a whopping $500 million. But Gucci was growing, and Guccio and Aldo needed help. Maurizio could finally rebuild his life or so he thought. The divorce was ratified on November 19, 1994. After seven years in New York, Maurizio, Patrizia, and their daughters had moved back to Milan; Rodolfo was dying of cancer. June 2, 1998 marked Patrizias first day in court. In return, she vowed to destroy him. Heartbroken, Patrizia felt her world crumbling. You sense this tonal inconsistency elsewhere too, throughout the script by Becky Johnston and Roberto Bentivegna that alternates between a stern drama and a goofily heightened melodrama with a perverse sense of humor that scores various laughs, many of them unintentional. Over the years, hed been examining Guccis financial documents and found that millions of dollars were being transferred to offshore companies. House of Gucci, originally published in 2000, has been updated by its author, Sara Gay Forden, to coincide with the late November release of the film by the same name. SPOTLIGHT: THE FRIDAY NIGHT MYSTERY CLUB by Joanna Campbell Slan Plus Giveaway! His screen name was Maurizio DAncora, and it was during an early film shoot that he fell in love with the actress Sandra Ravel, whose real name was Alessandra Winkelhausen.
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